Friday 7 December 2012

Reader Profile


Reader Profile
My target audience is around 14+. Younger children do not really listen to R&B music as much as older people, as a lot of this music has inappropriate language and references included. What will my target audience interests be?
  • New/up & coming artists
  • Artist looks/fashion
  • Exclusive interviews
  • Music news
  • Artist gossip


This article is from a website, giving advice on Teenagers as a magazine target audience. The teenage magazine market, while potentially very lucrative, also tends to be very volatile. Population trends are currently working in favour of the market, which also benefits from the fact that many teenage girls are keen readers of magazines, which can have an important influence on the habits and attitudes of this age group. On the more negative side, however, young people are notoriously fickle in their tastes, and magazines need to work hard to keep their loyalty.

http://www.researchandmarkets.com/reports/3862/teenage_magazines_market_assessment

This suggests that in order to successfully reach my target audience, i must research and find out what their main likes and dislikes are now. If i include an old interest, my magazine will not be very successful. 

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